Guest article in PR-Magazin “Who sets the tone? CEO and CFO in capital market communication”

In the November issue of the PR-Magazin a guest article on the study “CEO and CFO in capital market communication” has been published. The study shows that Executive communication is on the agenda of Corporate Communications and Investor Relations and that it is necessary to subject it to a communication management that clarifies goals, roles and responsibilities. The full article is available on request: info@financialcommunication.org